“This is real II.”
English
Spanish
Client: City Gospel Mission
Production Studio: Storyocity
Creative: Storyocity
Director: Cody James Timmerman, Storyocity
Producer: Michaela Miller, Storyocity
Executive Producer: David Klingerman, Storyocity
Executive Producer: Garret Ollish, Storyocity
Post-Production / Color / Sound Mix: Storyocity
When you’re a kid, there are moments where you begin to believe you can fly. Feeling the wind blowing through your hair, moving at what feels like the speed of light… and when thinking about the closest “everyday” activity you can do that gives that sensation, there’s one easy answer: riding a bike.
There many not be a more universal symbol of the triumphant spirit of youth than that of the bicycle. So, taking that simple iconography, and adding in the common symbol of the superhero - a cape - the story of a child taking their bike out of the garage and onto the street, all while letting the imagination run wild, becomes one we can all relate to.
Throw in some familiar suburban environment to act as a conduit for some incredible statistics about City Gospel Mission’s Youth Program, and we have a piece that not only brings us back, but inspires us to look forward.
Done for City Gospel Mission